Designing Mobile Experiences

Intermediate

In the last year we've learned something that we suspected, but never really knew about mobile, great mobile design sells. But great mobile design doesn't start in Photoshop, it starts by understanding the users, the business goals, the intended devices and a million other tiny variables. Who better to solve these problems than the designer?

In this workshop led by Brian Fling, author of O'Reilly's Mobile Design and Development, we will deconstruct a variety of successful mobile experiences from the old green screens to today's hottest iPhone apps. We'll identify what works in the mobile context and why. But more importantly we'll learn how we can design incredible mobile experiences for today and for tomorrow.

What we will cover in this workshop:

• Understanding the mobile context and how to design for it
• Creating a device plan and a mobile design strategy around it
• How to design and create progressive mobile experiences
• How to choose the right mobile platform and application context
• How to get the right designs on the right devices
• How to design and build something insanely great

The Next Ten Years

These days it can difficult how to plan for the next year, let alone the next five. If you look at the innovation in just the last ten years we've gone from iMac to iPad, from proprietary technology to open standards, from cell phones to smart phones, from walled gardens to well... more walled gardens. There has never been more opportunity, the question is for what?

In this talk Brian Fling will share his experiences helping some of the biggest companies in the world to embrace new technology like mobile devices. He'll lead a frank discussion in what has worked and what hasn't for the past ten years, and how to take these lessons to develop your own road map for the next ten years.